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Linkedin in mail specs7/29/2023 ![]() ![]() Choose from predefined CTAs, you can’t do custom ones.Use less than 70 characters to avoid truncation.If your URL has tracking on it, make sure there are no special characters or quotation marks from that.Use websites like this one to easily encode URLs for this purpose.# % * ^ etc.) in the URL by encoding the URL if you need to. Up to 2000 characters, must be “ “or links.You need to insert any legally required info here.URLs longer than 23 characters will become short links.Less than 150 characters on Mobile on 600 on Desktop to avoid truncation.LinkedIn Sponsored Single Image Ad Specs: LinkedIn Sponsored Content and Direct Sponsored Content Ad SpecsĪvailable formats: Single Image Ads, Carousel Image Ads and Single Job Ads. Supported formats: JPG, GIF (non-animated), or PNG.Avoid having special characters in the URL by encoding it if necessary.Use up to 20 characters, including spaces.Max 2,500 characters, including spaces.Best practice: up to 3 links in the text.Best practice: 1500 characters max, including spaces.Who the message ad will show as being from.LinkedIn Message Ad (Formerly Sponsored InMail) Specs Below is a list of all the dimensions and specs you need to know to get started with LinkedIn Ads. ![]() Increasingly, brands are recognising the potential of social media as a platform for marketing their businesses and so flock to platforms like LinkedIn to help generate sales or leads.īut with so many social media platforms out there, how do you keep track of the media specs for each platform’s ads? There are millions of people on Instagram and billions who use Facebook every single day. Your Essential Guide to LinkedIn Paid Ads
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